As you already know, I believe everyone should be sleeping on clean, hygienic mattresses and bedding. I have witnessed, with proof-positive results, the healthful benefits of my family, friends, and customers, who can now spend one-third of their life sleeping on allergen-free or hypo-allergenic mattresses and bedding. I also continue to hear of the health problems people have, sleeping on unhygienic mattresses and bedding.
Health forums on the Internet are rapidly assisting the education of North Americans on the need for controlling dust mites and associated allergens. I have followed the topics on many of the health forums (way too many too mention) and have witnessed a huge increase of “threaded conversations” concerning dust mites from the numbers seen just 12 months ago. Dennis in Ohio just clued me in to this news tidbit, check out www.craigslist.org and click on “Forums.” Then click on “Health”, “Parenting”, or “Women’s Issues” and in the search box, enter “dust mites” then click search…many threaded conversations on topic of dust mites are taking place. Thanks to the Internet, knowledge of the need to control dust mites is virally growing and the general public is receptive to the knowledge.
Aside from the Internet, television commercials continue to educate the North American population of the need to remove allergens from indoor environments. Both, Trane and Tempur-pedic Mattresses, have joined the advertising blitz concerning the need to control dust mites started several months ago by Sharper Image, SC Johnson, Filtrete, vacuum manufacturer’s, Bissel, Oreck, and Dyson, and others, as noted in past newsletters.
The TV commercials continue to promote products that supposedly resolve the problem of dust mites. However, in each case, the products being aggressively promoted are nothing more than an over-hyped, reactive, “defensive” or “cover up” attempt, to resolve the problem of poor indoor air quality and indoor allergens.
Now is an opportune time to “piggy-back” on the efforts of major corporations that are spending $millions on TV, advertising their lame products to address the dust mite concern and to use those commercials to work for your business! It’s basically cost-free advertising…advertising the need for the services!
Unlike ALL of the other supposed solutions, ONLY the SterilMattress service takes a PROACTIVE or an “offensive” approach to dealing with the problems by attacking the sources (dust mites and other indoor allergens) that cause indoor air pollution and not just in our mattresses, pillows and bedding, but also throughout the entire home.
EVERY individual will realize the healthful benefits of breathing improved healthy indoor air, especially the millions who suffer from allergies, asthma, and other respiratory illnesses.
Dust mites are a problem everywhere…EVEN in SPACE! The link below is from the NASA website, published just 5 days ago. http://science.nasa.gov/headlines/y2007/11may_locad3.htm
As I have mentioned before, the SterilMattress equipment is NOT just for mattress cleaning, but is also IDEAL for controlling indoor allergens and thereby improving indoor air quality…which just happens to be the EPA’s newest #1 concern also. Visit the EPA’s website at: http://www.noattacks.org or view the Public Service Announcements (PSA’s) that the EPA has made available to national and local media outlets at this link: http://www.noattacks.org/psa.html
Media outlets, under the control of the FCC, must allocate a certain amount of air time to promote PSA’s. Anyone in the “Indoor Allergen Removal/Mattress Cleaning” business should immediately call their local media outlets and ask to have these PSA’s broadcasted to local residents.
Dust mite allergens (DMA’s) are still, and probably always will be, the #1 indoor allergen.
Another link, from Dr. Daniel More, MD on www.about.com website; http://allergies.about.com/od/specificallergens/a/hdmcrallergy.htm
Dust mites are also getting widespread exposure with the ever popular and increasing numbers of “blogs” or “web logs” created by individuals. Again, way too many too mention here.
My SterilMattress business has been evolving and staying current with the times of today. Combining the “green” ultraviolet germicidal irradiation (UVGI) light wand with “green” organic enzyme cleaners for typical household cleaning chores not only improves our indoor air quality but also removes harsh, toxic, chemicals from our home environment and our landfills. Toxic, chemical-laden, cleaning products have a negative health-effect on EVERYONE (to varying degrees) but especially to the millions of people who are very sensitive to these products and ESPECIALLY when in use with any one of the many ozone generating, or air ionization, air purifiers!
There is” good bacteria” and there is “bad bacteria.” SterilMattress incorporates the use of “good bacteria” (all natural enzymes) to thwart future growth of dust mites, mold, mildew, spores, bad bacteria, and viruses, all thriving within mattresses, pillows, bedding, and the soft furnishings found in home. Did you know, are you aware,…the same enzymes also destroy and kill bed bugs, biting mites, itch mites, (yes, they’re different), head lice, pubic lice, scabies, and even roaches, fleas, silverfish, and fire ants!
FYI, the following link (from 2005) lists the worst 100 cities for spring time allergies: http://www.medicinenet.com/script/main/art.asp?articlekey=46844
If you live in any one of the cities…there may be many people in the need of “Indoor Allergen Removal/Mattress Cleaning” services. One may think, “Hey, that’s outdoors, what does that have to do with indoor allergens? Aside from transporting allergens (pollen) indoors, keep in mind, that when we sleep at night, our bodies’ and immune systems go into the “recuperating and rejuvenating” mode from the daily exposure to contaminants. Sleeping on unhygienic mattresses and pillows causes the body to continue working to thwart off night time allergens, those found in our beds, rather than heal.
Health and Wellness begins at home!
Feel free to email me any questions you may have at any time. I will be available by phone from Friday, May 25th 2007 through Wednesday, May 30th.
P.S. SterilMattress provides Home Indoor Allergen Control services also, not just the equipment. Over 4,000 mattress cleaning businesses have been started in Europe during the past 12 years or so. During those 12 years, the revenue generated throughout Europe from allergy medications has dropped drastically. These two facts, combined, prove the need for the services. However, for the demand in services to increase in North America and to make my small business grow, it’s necessary to have others providing the services as well. HygieniZZZtech, MitZZZex, MattressZZZClean, MattZZZVac, MattressZZZDoctor, AllerZZZX, Bane-ZZZClene, (remove the 3 Z’s for the real name) and whomever else I omitted, all charge way too much ($5k to $23k) for their equipment. This creates a difficult and hard to overcome “barrier to entry” for many. Therefore, to help “jump-start” the new, niche, industry, SterilMattress is also offering BETTER equipment at the lowest possible cost and equipment that is suitable for additional revenue streams, NOT just for mattress cleaning. (The Z’s are included in the names above so that search engine bots don’t create a link to this newsletter…no sense in fortifying the competitions “backlinks” and thereby improving their page rankings).
P.S.S. Financing through Commercial Lease Solutions (Bill McCombs) is no longer an option due to unethical business practices on behalf of Commercial Lease Solutions.
Bill McComb (SterilMattress Account) Telephone: 1.800.261.5986, ext. 102 Fax: 1.866.449.8610 Email: billm@mrlease.com Unethical business practices by Commercial Lease Solutions has negated the financing option.
