SterilMattress Business Opportunity Newsletter # 1
July 29, 2007
Hello again, future “Home Indoor Allergen Control and Mattress Cleaning ” Specialists
Go ahead and email me with questions you may have at anytime. Additionally, I will be available by phone beginning Thursday, August 2nd 2007, through Wednesday, August 8th, 2007.
Here’s some excellent news for those subscribers who live outside the U.S. and Canada. SterilMattress has been in contact with the manufacturers’ of the specialized equipment in attempts to supply the equipment that will meet the different Electrical Standards as found in Europe, including the UK, Australia, New Zealand, Mexico and South America, Asia and even Russia. The SterilMattress website gets many “hits” and requests for additional info from all around the world. Currently, the equipment is awaiting “CE” approval (CE is a safety standard much like the United States “UL Approved” label). Not so surprisingly, the need for the services of “Home Indoor Allergen Removal and Mattress Cleaning” continues to grow, as evidenced by the number of “live links” found each month.
Below are more “live links” concerning this growing industry. Check these links out, collect them and “save” them as they can be useful marketing tools for your new business.
Vacuum Cleaning Largely Ineffective At Removing Dust Mite Allergen Main Category: Allergy News Article Date: 02 Jun 2007 - 3:00 PDT http://www.medicalnewstoday.com/articles/72190.php
Tips for Controlling Dust Mites By James English III James English is a researcher at the Dust Mites Center. http://ezinearticles.com/?Tips-for-Controlling-Dust-Mites&id=629846
How to Control the Growth of Dust Mites in Your Home By Mara Bateman http://ezinearticles.com/?How-to-Control-the-Growth-of-Dust-Mites-in-Your-Home&id=575299
From WrongDiagnosis.com, includes 9 dust mite videos and a host of additional information. http://www.wrongdiagnosis.com/d/dust_mite_allergies/intro.htm
As you already know, I believe everyone should be sleeping on clean, hygienic mattresses and bedding. I have witnessed, with proof-positive results, the healthful benefits of my family, friends, and customers, who can now spend one-third of their life sleeping on allergen-free or hypo-allergenic mattresses and bedding. I also continue to hear of the health problems people have, sleeping on unhygienic mattresses and bedding.
Health forums on the Internet are rapidly assisting the education of North Americans on the need for controlling dust mites and associated allergens. I have followed the topics on many of the health forums (way too many too mention) and have witnessed a huge increase of “threaded conversations” concerning dust mites including the ones found at www.craigslist.org. Click on “Forums” then click on “Health”, “Parenting”, or “Women’s Issues” and in the search box, enter “dust mites” then click search…many threaded conversations on topic of dust mites are taking place. Thanks to the Internet, knowledge of the need to control dust mites is virally growing and the general public is receptive to the knowledge.
Aside from the Internet, television commercials continue to educate the North American population of the need to remove allergens from indoor environments. Television commercials continue to promote products that supposedly resolve the problem of dust mites. However, in each case, the products being aggressively promoted are nothing more than an over-hyped, reactive, “defensive” or “cover up” attempts, to resolve the problem of poor indoor air quality and indoor allergens.
Now is an opportune time to “piggy-back” on the efforts of major corporations that are spending $millions on TV, advertising their lame products to address the dust mite concern and to use those commercials to work for your business! It’s basically cost-free advertising…advertising the need for the services!
Unlike ALL of the other supposed solutions, ONLY the SterilMattress service takes a PROACTIVE or an “offensive” approach to dealing with the problems by attacking the sources (dust mites and other indoor allergens) that cause indoor air pollution and not just in our mattresses, pillows and bedding, but also throughout the entire home.
EVERY individual will realize the healthful benefits of breathing improved healthy indoor air, especially the millions who suffer from allergies, asthma, and other respiratory illnesses.
As I have mentioned before, the SterilMattress equipment is NOT just for mattress cleaning, but is also IDEAL for controlling indoor allergens and thereby improving indoor air quality…which just happens to be the EPA’s newest #1 concern also. Visit the EPA’s website at: http://www.noattacks.org or view the Public Service Announcements (PSA’s) that the EPA has made available to national and local media outlets at this link: http://www.noattacks.org/psa.html
All media outlets, under the control of the FCC, must allocate a certain amount of air time to promote PSA’s. Anyone in the “Indoor Allergen Removal/Mattress Cleaning” business should immediately call their local media outlets and ask to have these PSA’s broadcasted to local residents.
Dust mite allergens (DMA’s) are still, and probably always will be, the #1 indoor allergen. Dust mites are also getting widespread exposure with the ever popular and increasing numbers of “blogs” or “web logs” created by individuals. Again, way too many too mention here.
The SterilMattress business has been evolving and staying current with the times of today. Combining the “green” ultraviolet germicidal irradiation (UVGI) light wand with “green” organic enzyme cleaners for typical household cleaning chores not only improves our indoor air quality but also removes harsh, toxic, chemicals from our home environment and our landfills. Toxic, chemical-laden, cleaning products have a negative health-effect on EVERYONE (to varying degrees) but especially to the millions of people who are very sensitive to these products and ESPECIALLY when in use with any one of the many ozone generating, or air ionization, air purifiers!
FYI, the following link (from 2005) lists the worst 100 cities for spring time allergies: http://www.medicinenet.com/script/main/art.asp?articlekey=46844
If you live in any one of the cities…there may be many people in the need of “Indoor Allergen Removal/Mattress Cleaning” services. One may think, “Hey, that’s outdoors, what does that have to do with indoor allergens? Aside from transporting allergens (pollen) indoors, keep in mind, that when we sleep at night, our bodies’ and immune systems go into the “recuperating and rejuvenating” mode from the daily exposure to contaminants. Sleeping on unhygienic mattresses and pillows causes the body to continue working to thwart off night time allergens, those found in our beds, rather than heal.
Health and Wellness begins at home!
Go ahead and email me with questions you may have at anytime. Additionally, I will be available by phone from Thursday, August 2nd 2007 through Wednesday, August 8th.
P.S. SterilMattress provides Home Indoor Allergen Control services also, not just the equipment. Over 4,000 mattress cleaning businesses have been started in Europe during the past 12 years or so. During those 12 years, the revenue generated throughout Europe from allergy medications has dropped drastically. These two facts, combined, prove the need for the services. However, for the demand in services to increase in North America and to make my small business grow, it’s necessary to have others providing the services as well. HygieniZZZtech, MitZZZex, MattressZZZClean, MattZZZVac, MattressZZZDoctor, AllerZZZX, Bane-ZZZClene, (remove the 3 Z’s for the real name) and whomever else I omitted, all charge way too much ($5k to $23k) for their equipment. This creates a difficult and hard to overcome “barrier to entry” for many. Therefore, to help “jump-start” the new, niche, industry, SterilMattress is also offering BETTER equipment at the lowest possible cost and equipment that is suitable for additional revenue streams, NOT just for mattress cleaning. (The Z’s are included in the names above so that search engine bots don’t create a link to this newsletter…no sense in fortifying the competitions “backlinks” and thereby improving their page rankings).
P.S.S. Commercial Lease Solutions (aka, mrlease.com) has failed to perform in an ethical manner therefore the option to finance the SterilMattress equipment through mrlease.com is no longer available. The contact there is Bill McCombs. Bill cannot answer your questions concerning the business, only questions concerning 3rd party financing.
Bill McComb (SterilMattress Account) Telephone: 1.800.261.5986, ext. 102 Fax: 1.866.449.8610 Email: billm@mrlease.com Unprofessional and unethical business practices on behalf of Commercial Lease Solution aka mrlease.com have negated the option to finance the equipment.
